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Promoting the app
bove all, Education.com strives to provide thousands of free learning resources to parents and teachers to help kids grow. The materials that are sometimes restricted to paid subscriptions are made available for limited periods of time through sponsors. During these periods, sponsors' ads and content are given top priority so that our subscribers will know the source of these invaluable materials.
After receiving a bit of recognition from various nationwide trusted blogs and game reviewers, we decided to promote the app's new accolades on Facebook.
I created a Brainzy Awards and Recognition section in our business profile page on Facebook. Then, I designed and coded an image map. Depending on which part of the image someone clicks on, a new window will open - taking them to either awards pages for the app or the Common Sense Media review.
We had previous images for the Brainzy Book Builder app in the Apple App Store. However, the images alone were a bit vague as to what the app actually provided. I designed new images with short banner explanations about the app. That gave more context as to how the app benefits kids. I worked on the copywriting for them as well.
One of the promotional emails I designed and coded for the app.