Ruth de Jesus
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They love us.
They really love us!

Being an learning resource hub for millions of free and paid subscribers (mostly parents and teachers) all over the world, Education.com had exactly the target demographic Disney World Resorts was hoping to reach.

They love us.
They really love us!

Being an learning resource hub for millions of free and paid subscribers (mostly parents and teachers) all over the world, Education.com had exactly the target demographic Disney World Resorts was hoping to reach.

 
 
 
 
 
 
 
 
 
 
 

They love us.
They really love us!

 
 

Over 15M people have signed up as Education.com members. These members are located all over the world. They're mostly parents and teachers. And 10K new members join every day.

As a learning resource hub for millions of free and paid subscribers, Education.com had exactly the target demographic Disney World Resorts was hoping to reach.

 
 
 

For members with a paid subscription, who don't see ads, we figured that we would still be able to inspire them with Disney materials in various ways. First, for a set number of weeks/months, we can have a Disney theme to our site. Our Disney related products can receive top placement during searches. We also thought that we could provide inspirational Disney quotes in our emails and site alerts.

 
 
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Anytime, Anywhere
Fully responsive website

 

We showed Disney that our audience can access our site from any device. The kids can play games on their phones, parents can save articles to read at a later time, and teachers can even access their lesson plans and assign students homework while they're on their morning commutes.

001-finishedComps-01-min.jpg
 
 
 
 
001-finishedComps-01-min.jpg

For members with a paid subscription, who don't see ads, we figured that we would still be able to inspire them with Disney materials in various ways. First, for a set number of weeks/months, we can have a Disney theme to our site. Our Disney related products can receive top placement during searches. We also thought that we could provide inspirational Disney quotes in our emails and site alerts.